Brilliant Campaign Features Images of Endangered Species Made Of Pixels to Show How Many Are Left

The World Wildlife Fund (WWF) created back in 2008 A jaw-dropping campaign featuring several pixelated images of endangered animal species. Initially, as the photos look blurry, you wonder what is going on, as if a mistake has happened. Upon closer look, you realize that the pixels represent the number of species that are currently alive — the blurrier the image, the fewer the numbers. It's a heart-breaking yet fantastic campaign that brings awareness to the endangered species problem. Now, a follow-up project by JJSmooth44 has emerged, where the artist's work is based on the WWF campaign, and it's as impressive as the original.

Subscribe to our weekly newsletter to start your Caturday with the funniest felines on the internet!